Legal Services

Vector Legal Solutions

Branding • Design • Development

A law firm website that sells fixed-fee legal work before the first call

Vector Legal Solutions is an Alberta law firm that gives businesses senior in-house legal counsel without adding headcount, from fast contract reviews to embedded support.

Most law firm websites list practice areas and stop there. Vector Legal needed a site that explains productized legal services clearly enough for a business to choose one and get in touch.

We delivered a brand identity, a custom website with a blog the firm manages itself, and an ongoing maintenance plan.

Industry: Legal services
Client market: Canada
What we built: Brand identity, website, CMS, maintenance
Solution: Launch solution

Challenges

Vector Legal offers something unusual for a law firm: fixed-fee contract reviews with a two-day turnaround, review programs built on custom playbooks, and in-house counsel on contract. These services are easy to buy once understood, but hard to explain in the usual law firm format.

The firm also needed a site the principal lawyer could run alone. Publishing articles, managing email and handling contact requests had to work without a developer in the loop.

Solutions

We built the site around the services rather than the firm. Each offer has its own clear explanation of what it covers, how it's priced and who it suits, with calls to action placed where a buyer is ready to decide. A restrained visual identity, built on a recurring crosshair motif, signals precision and fits the firm's technology-forward positioning.

Under the hood, the site runs on Next.js with Sanity as the content editor, so the firm publishes insights on its own. Pages are statically generated and served through Cloudflare for near-instant loading, and the contact form routes inquiries straight to the firm's inbox. We moved the signature animated background to the GPU to keep it smooth on mobile devices, and after launch we kept the site secure and updated under a monthly maintenance plan.

Results

Measurable
business impact.

4 weeks

Time to Launch

From first design concept to a live website in four weeks, ready for the firm's appearance at a major industry conference, with a finished brand and a site taking enquiries.

99+

Google PageSpeed Score

Pages are statically generated and served through Cloudflare, so a business owner checking the firm on a phone between meetings sees the fixed-fee offers almost instantly.

Launch-Ready Brand Assets

Business card, presentation template, LinkedIn assets, letterhead, memo template, email signature and a custom mesh generator, so the firm launched with a complete brand, not just a website.

2 days

Contract Review Turnaround

Fixed-fee contract reviews come back in two days, and the site puts that price and timeline on the first screen, so a business knows exactly what it is buying before the first call.

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